In a bold move, model Ashley Madison recently utilized Instagram to address the ongoing issue of inclusivity in the fashion industry, specifically targeting the well-known lingerie brand, Victoria’s Secret. As the brand hosted its annual holiday fashion show in Shanghai, showcasing an array of stunning models in extravagant lingerie, one noticeable absence was the representation of women with diverse body sizes, particularly those who wear plus sizes.
Madison, who is celebrated for her advocacy of body positivity, shared a striking image of herself strutting the runway for Addition Elle, a brand she collaborates with. With the help of Photoshop, she playfully added a pair of wings to her photo, captioning it, “Got my wings! 🦋💐🌈😜 .. my #AdditionElle wings! #thickthighssavelives.” This cheeky remark served as a clear critique of Victoria’s Secret, which limits its sizing options to an XL (size 16) for panties and a 40DDD for bras, leaving many women feeling excluded.
The brand has faced significant backlash for its lack of size diversity, with numerous petitions calling for more inclusive offerings. Madison has previously expressed her willingness to walk the Victoria’s Secret runway, stating, “If Victoria’s Secret calls me and asks me to be on their runway, I’m going to say yes.” Despite her enthusiasm, the brand has yet to extend an invitation to her, which has led to her playful yet pointed commentary on social media.
It’s important to recognize that a large portion of American women resemble Madison more than the traditional models usually seen on runways—those with little body fat. While there’s no intent to shame the existing models, many advocates are calling for a broader representation of body types on the runway. Plus-size representation is crucial, but it’s equally important to see models of all shapes and sizes, including those who are shorter or curvier.
Twitter users have also voiced their support for Madison and similar models to have a space in the Victoria’s Secret showcases. It’s our hope that the brand is taking these conversations seriously. For those interested, the Victoria’s Secret fashion show will air on November 28 on CBS.
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In summary, Ashley Madison’s social media post is a powerful reminder of the importance of inclusivity in fashion, challenging brands like Victoria’s Secret to broaden their horizons and embrace models of all sizes.