California Legislators Seek to Hold Social Media Giants Liable for Kids’ Addiction

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California lawmakers are pushing to hold social media platforms accountable for their addictive nature, especially concerning children. TikTok and Facebook could face a wave of lawsuits if a new bipartisan bill, AB 2408, is enacted. The proposed legislation, introduced by Assemblymembers Jordan Cunningham and Sarah Lee, seeks to make these companies responsible for their marketing strategies aimed at young users, which lawmakers believe contribute to mental health issues among kids.

Research from within companies like Facebook has indicated the harmful effects of social media use on children, particularly teenage girls. TikTok has faced criticism for its vague privacy policies and data-sharing practices. Numerous studies have linked excessive TikTok usage to increased anxiety, depression, and reduced working memory among young users.

“The consequences of social media addiction are evident, leading to issues such as eating disorders and suicidal thoughts,” Cunningham stated in an interview. “The burden of these health issues should not solely fall on society or the children; the companies profiting from these harmful practices should share the responsibility.”

The bill focuses on the marketing techniques employed by social media, such as push notifications and highly personalized algorithms designed to maximize engagement. This strategic approach aims to navigate potential challenges posed by Section 230 of the U.S. Communications Decency Act, which protects platforms from liability for user-generated content. By targeting marketing tactics instead of user posts, Cunningham believes the bill will not conflict with federal law.

With the understanding that platforms like Facebook and Instagram were aware of their addictive qualities, Cunningham argues that the time is ripe for this kind of legislation. “This situation is as compelling as any I can think of for retroactive action,” he remarked.

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In summary, California lawmakers are taking steps to hold social media companies accountable for their addictive marketing practices that target children, potentially leading to serious mental health issues. The proposed legislation aims to ensure that these platforms share responsibility for the adverse effects of their products on young users.

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