Exciting New LEGO Collection at Target: An Adorable Lifestyle Line!

By Jamie Thompson

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LEGO and Target have teamed up to launch an impressively cute 300-piece lifestyle collection for the entire family! Initially, I was skeptical about how they could create 300 items based on the beloved plastic bricks. However, this collaboration has proven to be a delightful assortment of home goods, toys, pet products, and fashion that is both vibrant and practical. It’ll have you humming, “Everything is awesome!”—a nod to the catchy tune from The Lego Movie. Let’s delve into this charming collection.

The LEGO Collection x Target includes items for home, pets, toys, gifts, and apparel for everyone. Notably, this partnership is the most inclusive one yet for Target, offering a diverse range of sizes (women’s clothing from XXS to 4X and men’s from S to 5XLT), along with adaptive and sensory-friendly options for kids and babies, such as garments with flat seams and discreet openings.

As Target puts it, this collection is “a reimagining of the LEGO brand’s colorful bricks into a curated assortment of lifestyle items guests can wear and use every day to celebrate self-expression and togetherness this holiday season and beyond.” Prices range from $1.50 to $120, with most items priced under $30.

I’m particularly fond of these LEGO-inspired ceramic tumblers ($5).

LEGOxTarget

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