Always Takes a Step Towards Inclusivity by Removing the Venus Symbol

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In a significant move towards inclusivity, menstrual product brand Always has decided to eliminate the Venus symbol, commonly recognized as the “female symbol,” from its packaging. This change comes as a response to feedback from consumers advocating for a more welcoming approach to those who menstruate but do not identify strictly as women. By removing this gendered icon, Always aims to foster a more inclusive environment for all users of their products.

Procter & Gamble’s Commitment to Diversity

Procter & Gamble, the parent company of Always, issued a statement affirming its commitment to diversity and inclusion. “For over 35 years, Always has supported women and girls, and we will continue to do so,” the company said. “However, we are also dedicated to understanding the needs of all our consumers. Our packaging will now reflect that commitment.” This decision is part of an ongoing assessment of consumer feedback aimed at enhancing product designs and packaging.

Expert Opinions on the Change

Experts in LGBTQ health have lauded the change as a positive step for transgender and non-binary individuals. Dr. Emma Larson, a psychiatrist at Yale University, shared her thoughts with NBC News, stating, “This is a commendable move. The symbol isn’t necessary, and removing it sends a clear message that the identities of transgender and non-binary people are recognized and supported.”

However, not everyone is pleased with this decision. Some critics argue on social media that the removal of the symbol amounts to an erasure of women. Many still hold the misconception that transgender and non-binary individuals cannot experience menstruation, a notion that has been debunked by medical professionals. “Anyone with a uterus can menstruate,” Dr. Larson explained. “Various medications can impact periods, and not everyone who identifies as transgender or non-binary chooses to undergo hormone treatments that might affect menstruation.”

A Progressive Step in the Menstrual Product Industry

Despite the ongoing misunderstandings surrounding gender identity, the move by Always represents a progressive step in the menstrual product industry. Dr. Larson emphasized the importance of acceptance for mental health among marginalized communities, stating, “The most significant predictor of good mental health for transgender and non-binary individuals is feeling accepted. By making this change, Always sends a powerful message of support to a community that often faces rejection.”

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Conclusion

In summary, Always has removed the Venus symbol from its packaging to embrace inclusivity for all menstruators, reflecting a growing awareness of diverse gender identities. This change, while small, is a significant step towards acceptance and recognition for transgender and non-binary individuals, reinforcing the need for brands to listen to their consumers and adapt accordingly.

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