In a bold move to embrace inclusivity, Abercrombie Kids has rolled out the Everybody Collection, a stylish range of clothing and accessories designed to cater to all children, regardless of gender. This collection, which includes over twenty fashionable items, was inspired by customer feedback expressing a desire for clothing options that do not adhere to traditional gender norms.
“We prioritize our customers’ voices and continuously strive to enhance their shopping experience,” stated Jamie Carter, Brand President of Abercrombie & Fitch and Abercrombie Kids, in a recent announcement. “Parents and children alike are seeking freedom from restrictive color palettes and styles tied to gender. The Everybody Collection offers a cohesive selection that taps into contemporary trends without the constraints of traditional gender divisions.”
Prices for items in the collection range from $20 for casual tees and hats to $70 for a chic bomber jacket that has many wishing it came in adult sizes. Among the offerings is a classic pullover priced at $30, designed to appeal to a wide audience.
What truly stands out about this collection is the thoughtfulness behind its creation. Rather than producing separate versions for boys and girls, Abercrombie Kids has established a unified sizing system that ranges from sizes 5/6 to 15/16. Additionally, the collection will be prominently displayed in the center of stores, allowing children to explore styles and colors they genuinely love without the anxiety of shopping in a “wrong” section.
As a parent, I’ve seen how societal labels can impact kids’ self-esteem. My five-year-old son, who adores vibrant colors like red and pink, has recently faced challenges at school—prompted by peers labeling his favorite Shopkins shirt as “girly.” The reality is, the labeling can impact their confidence and enthusiasm for fashion. This new collection recognizes that clothing should be fun and expressive, offering kids the opportunity to wear what they truly enjoy.
Why not pair those stylish silver slides, priced at $25, with a versatile hoodie that could be handed down to a younger sibling for $40? This collection signifies progress toward a more inclusive approach to children’s fashion. Here’s hoping other retailers take note and follow suit.
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In summary, Abercrombie Kids’ Everybody Collection is a refreshing and thoughtful approach to children’s clothing, promoting self-expression and inclusivity.
Keyphrase: Abercrombie Kids gender-neutral collection
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