Barbie dolls have transcended their status as simple toys for kids; they serve as gateways to imagination and a means for children to explore their dreams—whether that’s cruising in a pink convertible or envisioning themselves as the president.
Mattel is well aware of the powerful impact Barbie can have in a child’s life. The company has already embraced diversity by producing dolls that represent a range of body types, reflecting the true variety of women in our world. Now, they’re taking a meaningful step forward by collaborating with designer Mia Taylor on her Love Wins shirt, which aims to raise funds for LGBTQ youth in crisis.
Taylor, a successful fashion influencer recognized in Forbes’ 30 Under 30 list in 2016, launched the vibrant rainbow shirt to celebrate Pride Month. She designed it not only to honor her friends within the LGBTQ community but also to support a worthy cause. “Many of my friends are part of the LGBTQ community, and their journeys have not always been easy,” she shared on her blog. “They’re living proof of ‘It Gets Better.’ As an ally, I created this tee to support The Trevor Project—a nonprofit dedicated to preventing suicide among LGBTQ youth. It breaks my heart that some young people feel hopeless enough to take their own lives, and I’m grateful that The Trevor Project is there to help those in need.”
Mia’s initiative caught Mattel’s attention, leading to the creation of a Barbie version of her, complete with the iconic Love Wins shirt. While it’s delightful to see doll-sized avocado toast, it’s even more inspiring to witness a major brand boldly advocate for LGBTQ rights.
Although the Aimee Taylor doll and the tiny Love Wins shirt are one-of-a-kind pieces, you can still show your support by purchasing the adult-sized version of the shirt for $68, with 50% of proceeds benefiting The Trevor Project.
This collaboration exemplifies Barbie’s ongoing mission to inspire girls to embrace their true selves. Recently, the brand introduced its Sheroes collection, featuring dolls inspired by exceptional women who break barriers and expand opportunities for girls everywhere. Notable Shero dolls include Olympic fencer Samira Ali, model Chloe Grant, and professional dancer Jayla Rivers.
With Barbies of all shapes, skin tones, beliefs, and sexual orientations, we celebrate this evolution and are thrilled that our children can grow up with such diverse role models.
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Summary
Barbie’s collaboration with designer Mia Taylor on the Love Wins shirt is a powerful statement in support of LGBTQ rights, promoting inclusivity and diversity. With proceeds benefiting The Trevor Project, this initiative emphasizes the importance of representation and allyship in children’s toys.
Keyphrase: Barbie LGBTQ collaboration
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