What Concerns Me About National Breastfeeding Month

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If you’re active on social media or live in the U.S., you’ve likely noticed that it’s National Breastfeeding Month. How do you know? Because images of mothers breastfeeding are everywhere.

I want to be upfront: I didn’t breastfeed my three children for personal reasons—not due to inability or failure, but simply because it wasn’t for me. I have immense respect for those who do breastfeed; it’s an incredible physical and emotional commitment following a long pregnancy and delivery, and I wasn’t prepared to take that on.

What I struggle with, however, is the need for an entire month dedicated to promoting breastfeeding on social media. Is this really necessary? I genuinely want to know because I can’t think of anyone in the developed world who isn’t aware that breastfeeding is the best option for infants. This makes me question whether National Breastfeeding Month is more about showcasing, “Look at me, I’m breastfeeding! Praise me for it!” instead of a sincere effort to educate mothers on its benefits. After all, unless a woman has been living under a rock, she’s probably not shocked to learn that breast milk is recommended for babies. And let’s be real—if she is isolated from this discussion, is she even seeing all the breastfeeding posts?

I understand that breastfeeding mothers often face criticism for feeding in public, which baffles me. Why would anyone find that offensive? We live in a world filled with narrow-mindedness, so it’s not surprising that some would take issue with a mother doing something so natural. It’s akin to those who are irritated by children in public spaces:

  • “NO KIDS IN RESTAURANTS!”
  • “NO KIDS ON AIRPLANES!”
  • “NO FEEDING BABIES IN PUBLIC!”

These people seem to think “public” means “only what I like.” In light of this, I see the importance of normalizing breastfeeding through open and shame-free expression. However, dedicating an entire month to celebrate this practice while neglecting to support other healthy feeding choices seems unfair. Why is that?

It appears that National Breastfeeding Month, which began as a way to support women, has morphed into a platform for shaming not just those who don’t breastfeed, but also any mother who doesn’t meet certain standards. We already place immense pressure on mothers to make the right choices; a month filled with images of women effortlessly breastfeeding doesn’t help those who might be struggling. What about the mother who has tried everything to get her baby to latch? Or the one who is dealing with painful complications? Does anyone think shaming her with perfect breastfeeding stories is beneficial?

And for those of us who don’t breastfeed, whether by choice or circumstance, we already know that breast is best. This message has been drilled into us repeatedly, so it’s safe to say we’ve made our choices—either thoughtfully or due to unavoidable medical issues.

Now, what about women in poverty? It’s often said that they are the least likely to breastfeed. Are we really helping them by inundating social media with breastfeeding images? How does that assist a woman who relies on assistance, perhaps without internet access or even a proper meal? Unless there is a concerted effort to provide her with support, this isn’t helping.

Furthermore, has anyone asked her if she even wants to breastfeed? It’s her body and her choice. If she’s feeding her baby in any way, we shouldn’t label it a crisis. While formula may not have the same nutritional benefits as breast milk, it is an FDA-approved alternative with no associated mortality rates. There are countless healthy, thriving adults who were bottle-fed.

The issue isn’t the core intention of National Breastfeeding Month, which aims to support women; rather, it’s the divisive approach that can pit breastfeeding mothers against those who choose formula or other methods. We need to stop the cycle of comparison and judgment spurred by idealized breastfeeding narratives.

Instead of promoting one feeding method over another, why not celebrate all healthy feeding choices? Perhaps we should create a National I Feed My Baby Month, highlighting the importance of nourishing every child in whatever way works best for their family. After all, isn’t that what truly matters—healthy babies fed by loving mothers?

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Summary

In conclusion, while National Breastfeeding Month started with good intentions, it risks alienating mothers who choose different feeding methods. Instead of fostering a sense of community, it can lead to unnecessary pressure and shame. Celebrating all healthy feeding choices could create a more inclusive environment for mothers everywhere.

Keyphrase: National Breastfeeding Month Concerns

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