Why Teens and Tweens Love It:
‘Jott’ has taken the tween world by storm, primarily because it’s entirely free and doesn’t require a data plan. Unlike traditional messaging apps, it operates without Wi-Fi or cellular data—messages are sent directly between devices, akin to a modern twist on two cans connected by string, but on a much larger scale, connecting entire schools.
The Significance of Jott:
Texting remains the most popular digital communication method among teens, with a staggering 87% texting every day, far surpassing social media platforms like Facebook or Instagram. Jott is accessible on iPods and iPads, so even kids without phone numbers can join the conversation.
User Base:
According to the app’s creator, Mark Rivers, ‘Jott’ boasts around 500,000 monthly active users, with a particularly strong following among middle school students, many of whom may not own smartphones or have data plans.
How Kids Utilize Jott:
To get started, kids simply download the app and connect to their school’s network, where they can see other users at their school. They can send messages to peers within a 100-foot radius of their school building.
Why Parents Can Breathe Easier:
Mark Rivers emphasizes that ‘Jott’ was developed by two dads of middle schoolers. When signing up, kids provide their real names and ages, allowing the app to match them with nearby schools. For instance, 17-year-olds won’t be able to connect with middle schoolers. The app requires user validation, preventing anonymity and allowing members to report suspicious accounts. In fact, a school principal once attempted to join a junior high network using a fake identity but was quickly identified and removed by the students. This transparency helps alleviate concerns about online predators. Additionally, the need for real names complicates the creation of anonymous accounts that could be used for bullying. Users also have the option to block anyone who sends unwanted messages, making it safer than sharing phone numbers.
Concerns for Parents:
However, some issues remain. Distractions during school hours could become problematic, as kids now have a way to text freely without data limits. Although Jott features options like “disappearing messages” and “screenshot detection,” once a message or image is sent, the recipient can still take a screenshot, leading to potential misuse.
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Summary:
In summary, ‘Jott’ is a popular messaging app among tweens and teens that offers a safe, data-free way to communicate within school networks. While it has features designed to protect users, parents should remain aware of potential distractions and misuse.
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