Your Monthly Guide to the Best Baby Sales of the Year

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If you’re expecting a little one or just welcomed your new arrival, navigating the world of baby gear can be overwhelming—especially when it comes to budgeting. Luckily, there are plenty of sales throughout the year that can help you stock up on essentials without breaking the bank. Here’s a handy month-by-month rundown of the best baby sales you won’t want to miss.

February

Start the year strong with the Carter’s Baby Love Sale, where you can score discounts on adorable outfits. Amazon also jumps in with its February Baby Sale, offering great deals on everything from diapers to toys, and Walmart hosts its Baby Days Deals, perfect for finding budget-friendly gear.

March

Gerber Childrenswear holds its Semi-Annual Sale in March, so keep an eye out for clothing deals that are hard to resist.

April

Carter’s kicks off the Baby Boom Sale, while Target runs its Car Seat Trade-In Event. This is a fantastic opportunity to exchange your old car seat for a discount on a new one. Wayfair also celebrates its Way Day Sale, featuring discounts on nursery furniture and decor.

June/July

Don’t miss Amazon Prime Day, usually in June or July, where a variety of baby products are heavily discounted. Target Circle Week in July also offers special promotions, alongside the Nordstrom Anniversary Sale, which includes stylish baby items.

September

As summer winds down, Carter’s brings back the Baby Love Sale. Target hosts another Car Seat Trade-In Event, making it easier to upgrade your baby gear.

October

October is a great month for deals with another Amazon Prime Day and Target Circle Week, ensuring you can find great discounts before the holiday rush.

November

The holiday shopping season kicks off with Black Friday and Cyber Monday. These days are perfect for grabbing items you’ve had your eye on at deeply discounted prices.

December

Finally, wrap up the year with Wayfair’s End of Year Clearance Sale, where you can find significant markdowns on baby essentials.

With so many sales, it’s easier than ever to get everything you need for your little one. Remember, babies require a surprising amount of gear—from larger items like a stroller or crib to smaller necessities like wipes and baby shampoo. To help you navigate these purchases, we keep our list of discounts updated weekly.

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In summary, with so many sales throughout the year and resources available, preparing for your baby’s arrival can be a bit more manageable and budget-friendly. Keep an eye on these sales and take advantage of community support as you embark on your parenting journey.