In the March-April 2015 issue of the LEGO Club magazine, beauty advice aimed at young girls has sparked controversy, particularly for Emily Thompson, a mother of a 7-year-old. As her daughter browsed through the magazine, she became intrigued by discussions regarding face shapes and suitable haircuts for oval and square faces.
The magazine features LEGO characters in a LEGO hair salon, possibly preparing for hair treatments or eyebrow grooming. One segment from a LEGO beautician reads: “You, yes YOU are beautiful, but if you’re considering a change, here are some tips for achieving the perfect haircut based on your face shape.”
LEGO’s introduction of the “LEGO Friends” line, which targets girls, received mixed reactions. Critics argue that girls do not require special sets featuring beauty parlors or cafes, as traditional LEGO sets are already engaging enough. Despite these concerns, Thompson notes that her daughter has shown a greater interest in the LEGO Friends line compared to her brother’s standard LEGO sets. Consequently, she chose to buy these products, believing that pink building toys are better than none at all.
However, Thompson believes that presenting beauty tips at such a young age—implying that there is something physically wrong that requires correction—crosses a line. The LEGO website states that the Friends line is designed for children aged 5 to 12, an age group that may not be ready to absorb messages about beauty standards. For instance, the character Emma suggests that girls with square faces should opt for haircuts to “soften the edges,” while those with longer faces might choose styles to “shorten their appearance.”
Encouraging young girls to focus on beauty at this stage seems premature. At the age of 7, children should be engaging in physical play, exploring, and enjoying their time with LEGO bricks. For more insights on home insemination, consider visiting this resource, which offers valuable information on the topic. Furthermore, this Wikipedia page provides comprehensive information about artificial insemination.
In summary, the promotion of beauty standards in children’s products raises important questions about the messages we send to young girls. It is crucial to foster an environment where they can enjoy childhood without the pressures of conforming to beauty ideals.
Keyphrase: LEGO beauty standards for girls
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